Effective Brand Positioning: Standing out in a Crowded Market
Standing out in a crowded market when you have already existed for a decade, or more is no easy task. It requires stepping out of the day
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Lynn Furge
- Jan 9
- 4 min
How Do You Launch First of Its Kind? Understanding the Different Types of "First" in Branding?
When you are either having to educate an audience due to unfamiliarity, and or shift their behavior by making them “unlearn” something
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