ABOUT
Journalist by degree, marketer by trade, with experience in building and managing creative marketing teams. I am a multi-channel creative director, pitch winner, team cheerleader, avid traveler, hand dirtier, doer, maker, thinker, talker.
I have the innate ability to:
• Thrive under pressure (New Yorker here).
• Mentor teams (crystal clear communication and loving what you do goes a long way).
• Meet a deadline (journalists have deadlines in our blood).
• Crush all goals (competitive college athlete).
• Drive brand awareness, and serious fandom (because why would we be doing this if it wasn’t fun?).
My team and I are the creators of a lot of firsts. Getting on the ground, living and breathing culture to truly change marketing practices as society evolves.
CATEGORIES:
Luxury Beauty, Hospitality, Automotive, CPG Food and Beverage, Healthcare, Cannabis (CBD)
CLIENTS:
Abbott, AVYA Skincare, BECCA Cosmetics, Bridgestone, Coca-Cola, Conde Nast, Cover Girl, Ferrari, Firestone, Ford, Gucci, Harry Winston, Kraft, OGX Haircare, Olay, Pantene, Quaker Oats, Toyota, Samsung, SCJohnson, SKII, Starwood Luxury Group
EXPERTISE:
Branding
Digital Content Marketing
Ecommerce
Experiential
Media Partnerships
Creative Strategy
Audience Acquisition Strategy
Social Media Strategy