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ABOUT

Journalist by degree, marketer by trade, with experience in building and managing creative marketing teams. I am a multi-channel creative director, pitch winner, team cheerleader, avid traveler, hand dirtier, doer, maker, thinker, talker.


I have the innate ability to:
• Thrive under pressure (New Yorker here).
• Mentor teams (crystal clear communication and loving what you do goes a long way).
• Meet a deadline (journalists have deadlines in our blood).
• Crush all goals (competitive college athlete).
• Drive brand awareness, and serious fandom (because why would we be doing this if it wasn’t fun?).

My team and I are the creators of a lot of firsts. Getting on the ground, living and breathing culture to truly change marketing practices as society evolves.

CATEGORIES:

Luxury Beauty, Hospitality, Automotive, CPG Food and Beverage, Healthcare, Cannabis (CBD)

CLIENTS:

Abbott, AVYA Skincare, BECCA Cosmetics, Bridgestone, Coca-Cola, Conde Nast, Cover Girl, Ferrari, Firestone, Ford, Gucci, Harry Winston, Kraft, OGX Haircare, Olay, Pantene, Quaker Oats, Toyota, Samsung, SCJohnson, SKII, Starwood Luxury Group

EXPERTISE:

Branding

Digital Content Marketing

Ecommerce

Experiential

Media Partnerships

Creative Strategy

Audience Acquisition Strategy

Social Media Strategy

CONTACT

lfurge@LM2creative.com

CV and Password to Winning Pitch Decks Upon Request

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